The Shared Experience: Big Events on Radio and TV
Part of the pleasure of watching events like the Super Bowl or the Olympics is the fact that we can share the experience with others. We compare notes with family members as well as people at work, and today we additionally share what we’ve observed by forwarding news articles and video clips via e-mail, posting on facebook, or tweeting event photos and news.
From sharing the pleasure of witnessing Tracy Porter’s 74-yard touchdown that sealed the Saints’ Super Bowl victory to watching in horror at the luge athlete’s horrific end, we feel part of the action because we witnessed it. Despite the increasing time people are spending on all types of other electronic devices, television viewership of these major events is at an all-time high. This speaks volumes about people’s desire to share in major happenings.


